Sony CyberShot DSC-TX7

• Brand: Sony
• Subject: Digital Cameras
• Category: Digital Cameras

Sony introduces its sprint line-up of new CyberShot digital cameras. A total of twelve new digital cameras from Sony make it easier than ever to grab great-looking photos that really stand out from the crowd. The Sony CyberShot TX7 digital camera bursts advanced optical technologies and fun-to-use features that helps you capture, share and enjoy a lifetime of precious moments. When cutting-edge looks matter as much as fabulous images, the chic lines of the Sony CyberShot TX7 stand out from the crowd. Exquisitely finished in a choice of three fashion colours, the slender body conceals a Carl Zeiss 4x optical zoom lens.

Sony CyberShot cameras

• Brand: Sony
• Subject: Digital Cameras
• Category: Digital Cameras

Sony introduces its sprint line-up of CyberShot digital cameras. A total of twelve new digital cameras from Sony make it easier than ever to grab great-looking photos that really stand out from the crowd. The Sony CyberShot W-Series digital cameras bursts advanced optical technologies and fun-to-use features that helps you capture, share and enjoy a lifetime of precious moments. The popular Sony CyberShot W-Series help everyone to take better-looking pictures. Available in luxurious choice of black, silver, gold and red colour options, the Sony CyberShot W380 showcases an incredible array of imaging innovation at a compelling price.

Sony bloggie cameras

• Brand: Sony
• Subject: Camcorders
• Category: HD Camcorders

It’s all about capturing the moment. And it’s the spirit of fun, spontaneous still and video shooting and sharing that comes alive with the launch of bloggie - a fresh concept in style-conscious, premium quality Mobile HD snap cameras by Sony. The bloggie name makes its European debut with two funky models. Both Sony bloggie cameras make it brilliantly easy to grab crisp photos and video clips for quick, hassle-free sharing on the web. Slipping effortlessly into a pocket or bag, the Sony bloggie MHS-PM5 and MHS-CM5 are perfect partners for parties, days out or trips away when you don’t want to miss the action.

Sony eReader

• Brand: Sony
• Subject: Accessories
• Category: Books

Delivering on its goal of getting the newest edition of its Reader family into customers’ hands for the holidays, Sony announced the Reader Daily Edition is now shipping. Pre-orders placed on via the SonyStyle website through December 20 have begun arriving to customers. The Sony Reader Daily Edition has garnered intense interest since its unveiling earlier this year, with pre-orders exceeding expectations. The device gives consumers wireless access to Sony’s Reader Store from most of the US, via AT&T’s 3G mobile broadband network. Book lovers can browse, purchase and download books as well as select newspapers on the go.

Sony Dash

• Brand: Sony
• Subject: Accessories
• Category: Photo Viewers

Sony just confirmed its commitment to providing all it's consumers with innovative wireless products with the introduction of the new Sony Dash personal Internet viewer. Featuring a vivid 7" color touch screen (measured diagonally) and access to over 1,000 free Internet apps, including news, calendars, weather, sports, social networking and more, Sony Dash utilizes an existing home wireless connection to continuously deliver Internet content to its viewers. By bundling favorite pieces of the Internet together, the Sony Dash provides always fresh, personalized content at a glance. The Sony Dash internet radio will be available this April for about $199.

Sony SD cards

• Brand: Sony
• Subject: Storage
• Category: Flash Memory

Sony is set to bring its special blend of quality, reliability and performance to the memory card market with the launch of a range of SD / SDHC and microSD / microSDHC memory cards. With the Memory Stick product line, Sony also introduces the world's first, high value-added model with the function of close proximity wireless transfer technology Transfer Jet (MS-JX8) aiming at offering new advantage and unique user experience to customers instead of supplying a memory card for recording / storing data. "SxS (S by S) Memory Card" for professional products offers users various benefits which support and enhance features of a host device with its ultra high-speed data-transfer and high reliability.

Sony A450

• Brand: Sony
• Subject: Digital Cameras
• Category: Digital Cameras

The newest addition to the Alpha family of DSLR cameras teams flawless imaging with generous creative options. Powerful yet brilliantly easy to use, the Sony DSLR-A450 is a perfect all-rounder when you’re ready to take your passion for great pictures to a more advanced level. Ideal for active shooters moving up to their next DSLR, it’s at home in any shooting situation, from relaxed portraits to fast-moving sports action. Inside the Sony Alpha 450 is a high-resolution 14.2 (approx.) effective megapixel Exmor CMOS sensor. It’s teamed with the powerful BIONZ processor to deliver highly detailed, ultra-low noise images. Sensitivity extends right up to ISO 12800, allowing you to capture beautifully natural handheld images in low light without flash.