PMA 2010 Report
Friday 2nd, March 2007
Posted by: Dennis Hissink
Samsung Electronics, a worldwide leader in camcorder innovation, introduced a new lightweight DVD camcorder that features a new Schneider Optical Lenses. This is the first time Samsung's camcorders will incorporate high-quality, standard-setting Schneider optical technology into its camcorder and the Samsung DC173 camcorder is designed with the everyday video enthusiast in mind. The Samsung SC-DC173 offers superior video quality and easy-to-use features that allow consumers to capture life's important moments such as a baby's first steps, fun vacation memories, graduations and other not-to-be missed moments. The Samsung SC-DC173 will be available in April 2007 for a MSRP of $369.99.
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The PMA, or Photo Marketing Association, continues a long tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention and Trade Show in the Anaheim Convention Center in Southern California, USA.