PMA 2018 Report
For young fans of Nickelodeon’s iCarly, Dora the Explorer and SpongeBob SquarePants, Sakar has released a series of new digital cameras, camcorders and webcams themed with their favorite characters for creative play. Extras like interactive software based on the shows and even the ability to take pictures underwater make for hours of fun. Sized to fit kids’ hands, the new cameras let young ‘publishers’ create their own adventures in the house or outdoors and publish them for friends and family to view. The Kids cameras encourage children to be creative and imaginative - like the television characters that inspired them - as they build their own shows and communicate with friends.
The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).