PMA 2010 Report
Saturday 20th, February 2010
Posted by: Ilse Jurrien
PMA 2010 News report - January is traditionally the month dedicated to the CES show, during which a variety of consumer electronics for the upcoming season is introduced. This year's CES show managed to surprise us by introducing no less than 60+ new cameras, which we expect will soon be available in the (online) stores. This leaves us to ponder what is left for the PMA 2010 International Convention and Trade Show, which will not be held in Las Vegas this year, but instead in Anaheim, LA. We expect the PMA show to come up with a number of new DSLR cameras, as well as a number of consumer compact cameras. The industry does not seem to fully focus on the PMA; Canon, for example, will not be represented.
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PMA 2010
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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).
