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Kodak Photo Contest

Dennis Hissink
PMA 2008 Report
Friday 1st, February 2008
Posted by: Dennis Hissink

Kodak launched the “Pricey Ink - You’re Fired!” Photo Contest. The contest, powered by Brickfish and inspired by Kodak’s appearance on The Celebrity Apprentice, invites people to submit a photo or video of their favorite “Knockout Kodak Moment” (a treasured personal memory). “With our relationship with Apprentice, NASCAR, and now Brickfish, we are encouraging consumers to experience Kodak’s inkjet value proposition first hand,” said Jeff Hayzlett, chief business development officer and vice president of Kodak. “The show and online contest allows us to reach current and potential customers with the ‘no compromise’ message - encouraging consumers to take a stand against high priced ink.”

Read complete news story about : Kodak Photo Contest
Kodak Photo Contest


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If there is any industry in the world that is changing almost every day, it is the digital imaging market. In this fast moving digital world manufacturers have to act quickly on the changing market or loose ground and end like a former important member of the industry. Today's consumer is definitely not the same consumer of a decade ago, new companies are rising, and older, well established companies suddenly fall. Corporate news have become more vary than only spreading the facts and figures around the end of a book year. Corporate news has become more and more important and is a way of communicating with your client and (future) consumer, so they know where the company stands for. Stay tuned to follow all the latest corporate announcements made during the PMA 2008!

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