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General Imaging Cameras at PMA 2007

Posted by: Mark Peters Wednesday 7th, March 2007

General Imaging launched its highly anticipated line of GE-branded digital cameras at PMA 07, the Photo Marketing Association’s annual international conference and the leading photo industry convention and trade show. The line of eight cameras represents the first time General Electric has bestowed its highly regarded and trusted brand on a consumer camera line. General Imaging, led by Chairman & CEO Hiroshi “Hugh” Komiya, is the exclusive worldwide licensee for the GE cameras. General Imaging, based in California, lifted the wraps on eight cameras in all, from the entry level to the “prosumer” level, along with a photo printer that will create beautiful prints.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the 2010 PMA International Convention & Trade Show in Anaheim Convention Center (California, US).





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