Fujifilm FinePix F10 introduction | PMA Report 2005
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PMA 2005 | Fujifilm FinePix F10 introduction
Fujifilm FinePix F10 introduction : Today, Fuji Photo Film U.S.A., Inc., unveiled the Fujifilm FinePix F10, a 6.3 Megapixel Super CCD HR digital camera with Fujifilm's new Real Photo Technology for improved picture taking in low light situations, more efficient power consumption and faster overall operation. Real Photo Technology, the latest imaging innovation from Fujifilm, is a synergy of three key devices: a sharp Fujinon 3x optical zoom lens, Fujifilm's 5th generation Super CCD sensor and the newly developed RP Processor, which possesses all of the advance signal-processing know-how of the professional Fujifilm FinePix S3 Pro digital SLR camera. With Real Photo Technology users of the Fujifilm F10 can capture beautiful digital images with very little noise at ISO settings all the way up to 1600 at full resolution.
 Fujifilm FinePix F10
This allows the photographer to shoot without a flash in the "Natural Light" scene position, preserving mood and reducing red-eye. Real Photo Technology also allows for higher shutter speeds that minimize blurriness or "camera shake" in photos at even the highest ISO settings.

This combination of devices in the Fujifilm FinePix F10, particularly the sensor and processor, has also led to advances in power consumption and operating speed. According to research conducted for Fujifilm U.S.A., consumers are searching for digital cameras that run more efficiently, giving them more pictures per battery charge. The Fujifilm F10 answers these requests, taking 500 pictures per single, full charge of its lithium ion battery (Based on testing standards set by CIPA).

Fujifilm FinePix F10

In addition, the Fujifilm FinePix F10 digital camera is fast, very fast, in fact, on par with the industry-leading Fujifilm FinePix E550. It goes from off to ready-to-shoot in a blink of an eye: a mere 1.3 seconds. The Fujifilm FinePix F10 also takes shutter lag of 1/100th second, and a high-speed shooting mode automates the capture of moving subjects by speeding up the exposure and focusing processes. This operating speed instils confidence that even the most unexpected moments will be saved by the user in famous Fujifilm color.

Fujifilm FinePix F10

Ron Gazzola, Marketing Manager, Digital Devices Division, Fuji Photo Film U.S.A., Inc., observed, "These performance numbers are just what consumers want to hear and are possible due to yet another breakthrough technology from Fujifilm. As consumers begin to search for their second or third generation digital camera, they've added an important factor to the purchase equation, experience. This experience is telling them that while image quality and camera ergonomics are important, other details play a big role in their overall satisfaction. Fujifilm, through its recent research of digital photographers and years in the camera business, has identified these details and is addressing them with new advances like Real Photo Technology."

The Fujifilm F10 has a sizable LCD (2.5 inches), great for sharing just-taken pictures with friends or family. LCDs were designed chiefly for the review of photos, but they have increasingly become the primary scene-framing tool of many consumers, even though many lament over their performance in low-light situations. To combat this and improve low-light performance, the LCD of the Fujifilm FinePix F10 has a gain-up function that makes the subject easier to see, a great feature for a camera with a LCD as its primary framing feature.

Fujifilm FinePix F10

Key, at-a-glance facts for the Fujifilm FinePix F10 include:
- Effective 6.3 Megapixel
- 5th- generation Super CCD HR
- 3x optical zoom
- Large, bright 2.5-inch LCD
- 500 pictures per single full battery charge
- 1.3 second boot-up time; shutter lag down to 1/100th second after AE/AF locked
- April 2005 availability; European suggested retail price not jet fixed
- Real Photo Technology for low noise at ISOs as high as 800 in Auto and 1600 in Natural Light mode; fast shutter speeds prevent “camera shake” and blur by subject movement in low light scenes.

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