PMA 2018 Report
Electric car pioneer ZAP says its iZAP battery designed for the Apple iPod is more useful for the energy intensive Apple iPhone. "The iZAP battery was a life-saver during my business trip to China last week," said Apple iPhone owner Steve Schneider, Chief Executive Officer for ZAP. "Frankly, if an Apple iPod runs out of power, losing your music and photo or video is not as critical to your business trip as the Apple iPhone. You lose your cell phone access, text messages, Internet and email access, time zone clock, business notes, scheduling software, driving maps, calculator and all the other news and information for which the Apple iPhone was designed."
The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).