PMA 2010 Report
Sunday 31st, January 2010
Posted by: Ilse Jurrien
Spring Design will take the wraps off the Alex, the only dual-screen Google Android-based eReader to fully integrate web browsing and reading. The debut of the Alex dual screen Reader took place at the press-only Lunch at Piero’s media and innovator event January 8 where the company has demonstrate Alex’s full browser capabilities and patented dual screen interaction technology, the Duet Navigator that enables Alex users to search the Internet on the 3.5” color browser LCD screen while displaying books, periodicals and even personal, educational and corporate documents on the Alex’s paper-like 6” EPD screen.
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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the 2010 PMA International Convention & Trade Show in Anaheim Convention Center (California, US).
