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SanDisk 64GB SDXC

Posted by: Mark Peters Thursday 25th, February 2010

SanDisk Corporation announce that it has begun shipping the 64 gigabyte (GB) SanDisk Ultra SDXC card, the company's highest capacity SD card ever. With its 64GB capacity, up to 15MB/sec read speed and Class 4 speed rating, the new card is ideal for capturing and storing massive 1080p High-Definition video files and then transferring them quickly to a computer. SDXC cards are based on the new SD 3.0 specification, which makes it possible to manufacture cards with storage capacity up to 2 terabytes (TB). The SDXC card's exFAT file structure helps consumers record long-duration HD videos. The 64GB SanDisk Ultra SDXC card can store more than eight hours of such video with recording speed of 9 Mbps (HD standard).

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Samsung lenses for NX camera

Posted by: Ilse Jurrien Thursday 25th, February 2010

PMA 2010 - Samsung Electronics announces several new additions to its groundbreaking Samsung NX system lens technology, to be released throughout 2010. The original line up of a standard zoom (18-55mm OIS / F3.5-5.6), tele zoom (50-200mm OIS / F4.0-5.6) and pancake lens (30mm / F2.0) launched with the Samsung NX10 during the 2010 International Consumer Electronics Show, will be complemented by the introduction of five additional Samsung lenses through 2010. This will provide consumers with a total of eight potential lenses designed specifically for the Samsung NX camera system.

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Sony Alpha concept

Posted by: Dennis Hissink Monday 22nd, February 2010

PMA Show 2010 - Sony is exhibiting an array of innovative digital imaging products at the Photo Marketing Association (PMA) 2010 International Convention, including a concept model of the new compact α (Alpha) DSLR camera system that employs an Exmor APS HD CMOS sensor, which provides full AVCHD video capability. New Sony Alpha concept products being shown include an ultra compact model with interchangeable lenses, additions to the Alpha family (including a successor to the A700), along with new TX5 and H55 Cyber-shot cameras, new printers and other accessories.

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Sony underwater accessories

Posted by: Mark Peters Monday 22nd, February 2010

PMA 2010 news - From taking photos of sea turtles just beneath the water’s surface to recording your first dive down to a beautiful coral reef, the new additions to Sony’s line of CyberShot camera and Handycam camcorder accessories ensure that you’re always ready to capture special underwater moments.

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Casio Exilim S7

Posted by: Ilse Jurrien Monday 22nd, February 2010

PMA Show news - Adding to a rich tradition of digital cameras that balance technology and style, Casio introduces a new compact digital camera models to its popular Exilim line, the Casio Exilim EX-S7. The Casio EX-S7 boasts intelligent automated features found in a slim and stylish compact camera design allowing users to capture moments effortlessly. Earlier this month, Casio America began shipping the popular Casio EX-FC150 featuring Casio’s exclusive shutter lag eliminating High Speed Best Shot Continuous Modes. The Casio Exilim S7 embodies the sophistication and innovation of Casio’s Exilim line. Offering modernized features and improved image processing capabilities through Best Shot, Easy-Mode and Face Detection.

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Casio Exilim Z35

Posted by: Dennis Hissink Monday 22nd, February 2010

PMA 2010 - Adding to a rich tradition of digital cameras that balance technology and style, Casio introduces a new compact digital camera models to its popular Exilim line, the Casio Exilim EX-Z35. The Casio EX-Z35 boasts intelligent automated features found in a slim and stylish compact camera design allowing users to capture moments effortlessly. Earlier this month, Casio America began shipping the popular Casio EX-FC150 featuring Casio’s exclusive shutter lag eliminating High Speed Best Shot Continuous Modes. The Casio Exilim Z35 embodies the sophistication and innovation of Casio’s Exilim line. Offering modernized features and improved image processing capabilities through Best Shot, Easy-Mode and Face Detection.

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Pentax W90

Posted by: Dennis Hissink Monday 22nd, February 2010

PMA 2010 - According to some internet retailers we can expect a new Pentax Optio W90 digital camera soon. The buzz is about a new waterproof digital camera, Pentax’ 11th generation waterproof camera; the Pentax Optio W90. The following information is based on the latest rumors but will probably pretty accurate. The Pentax W90 features a 12.1 Megapixel image sensor and a 5x optical 5X zoom lens covering focal lengths from 28 to 140 mm. Combining 12.1 megapixels with the Pentax-developed imaging engine and high-performance Pentax zoom lens, the Pentax Optio W90 should be able to deliver high quality pictures. The Pentax Optio W90 is shockproof to 4 feet.

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Samsung WP10

Posted by: Ilse Jurrien Monday 22nd, February 2010

PMA 2010 - Samsung adds a new 12 megapixel camera to its extensive digital camera line-up for 2010 - the waterproof Samsung WP10 (also known as Samsung AQ100 in the United States). Thanks to its elements-focused design, the Samsung WP10 underwater camera grants peace of mind and allows users to focus on taking the perfect shot, rather than worrying about damage to the camera from water. A powerful camera on land or in water, the Samsung WP10 boasts an ample, 5x optical inner-zoom lens complete with Digital Image Stabilisation to help reduce blurry images. The Samsung WP10 digital camera also features a bright, 2.7 inch TFT-LCD screen for framing and reviewing images.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).