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Sigma DP2s

Mark Peters
PMA 2010 Report
Monday 22nd, February 2010
Posted by: Mark Peters

PMA Show 2010 - The Sigma Corporation is pleased to announce the new Sigma DP2s compact digital camera featuring a 14 megapixel FOVEON X3 direct image sensor (2,652× 1,768× 3 layers). The Sigma DP2s is the successor to the DP2 which was introduced to market in April 2009 and incorporates a new AF algorithm, a Power Save Mode and a new rear design. The new AF algorithm provides high speed auto focusing, ensuring convenient shooting. The Power Save Mode lowers the battery consumption. When this mode is enabled, a greater number of pictures can be taken with a single charge of the battery. The new rear design aids quick recognition of the controls. The addition of red markings has been used to enable easier operation of the cameras controls.

Sigma DP2s

Sigma DP2s camera software
The latest RAW image processing software, "Sigma Photo Pro4.0", is supplied with the Sigma DP2s and makes processing RAW images quick and easy. Version 4.0 has a superior image processing algorithm and improved compatibility with multi core CPU’s. It provides better image processing speed and improved image quality. Incorporation of a new noise reduction algorithm reduces Chroma and Luminance noise when processing X3F files taken at ISO400 or more. It is possible to adjust the level of reduction for noise just by moving the slider in the control pallet.

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Sigma DP2s accessories
With the Macintosh version, functions such as JPEG conversion and batch white balance settings, which were previously incorporated into Windows versions, have been added. In addition, the print function and the display speed for the review window and thumbnails have also been improved. The Sigma DP2s camera supports many dedicated accessories such as the View Finder VF-21, Hood Adapter HA-21 and Electronic Flash EF-140 DG.

Sigma DP2s

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).