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Samsung TL500

Ilse Jurrien
PMA 2010 Report
Sunday 21st, February 2010
Posted by: Ilse Jurrien

PMA 2010 - Samsung Electronics proudly introduces the 10 megapixel TL500, a high-end compact digital camera designed specifically for today’s advanced and enthusiast photographers. The new flagship of the company’s compact digital camera family, the new Samsung TL500 camera incorporates a full-range of advanced features, including a high-performance imaging sensor and one of the brightest lenses ever featured on a compact camera - a 24mm ultra wide angle Schneider Kreuznach, f/1.8. The Samsung TL500 digital camera will be on display during PMA 2010, February 21 23 in the Anaheim Convention Center.

Samsung TL500

Samsung TL500 incorporates a Schneider Kreuznach lens
The Samsung TL500 compact camera is sure to turn heads thanks to its ultra-wide, f/1.8 Schneider lens - one of the brightest ever featured on a compact digital camera. The impressive f/1.8 lens offers photographers a wider range of aperture steps and shallow depth-of-field, giving them the ability to blur out the background of their images while maintaining focus on their subjects. The ultra-fast, f/1.8 lens also allows users to take better photos in low-light environments as more light is passed through to the new high-performance 1/1.7” CCD sensor. Larger than the sensors typically found in compact digital cameras, the Samsung TL500’s 1/1.7” CCD offers unrivaled sensitivity (max ISO 3200/full-resolution). Together with Samsung’s re engineered and fast, DRIMeIII imaging processor, the Samsung TL500 digital camera captures high-quality images, regardless of the lighting environment.

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Samsung TL500 camera features a 24mm lens
The high-end Schneider lens offers a 24mm, ultra-wide focal length and 3x optical zoom. Much wider than traditional compact cameras, the Samsung TL500’s 24mm ultra-wide angle lens allows photographers to capture more of a desired scene, such as beautiful landscapes and large groups of friends or family. For blur free images, the Samsung TL500’s lens is also paired with Samsung’s Dual Image Stabilization technology.

Samsung TL500 wide-angle camera lens
“With the TL500, Samsung further differentiates its line-up from the competition and achieves yet another milestone in the industry,” said Mr. SJ Park, CEO of Samsung Digital Imaging Company. “With ultra-wide angle capability and unparalleled speed, the Samsung TL500’s lens offers a new level of versatility allowing the user to be more creative and take better pictures.”

Samsung TL500

Samsung TL500 features a 3" AMOLED display
Composing and reviewing images on the Samsung TL500’s 3" swiveling AMOLED screen is a pleasure. The rotating AMOLED display will allow photographers to precisely frame their images the way they want and shoot from just about any angle, including overhead or low to the-ground shots. Compared to the traditional TFT-LCD found on most digital cameras, the Samsung TL500’s AMOLED provides users with a higher contrast ratio, deeper blacks and more accurate, vivid colors, even when viewed from an angle or in direct sunlight. The Samsung TL500’s AMOLED display is also more efficient when it comes to power consumption, allowing photographers to maximize battery life and shoot longer on a single charge.

Samsung TL500

Manual shooting modes of the Samsung TL500
The Samsung TL500 digital camera supports RAW and gives enthusiasts full control over their images thanks to its shutter priority, aperture priority and full Manual shooting modes. When using these settings, shooters can experiment with features such as slower shutter speeds and depth of field; however, for those who prefer ease-of-use over manual controls, the Samsung TL500 also offers Samsung’s Smart Auto 2.0 (Still & Movie) scene recognition technology. Applicable for video recording (640x480 / 30fps / H.264) and taking digital stills, this intelligent feature analyzes the scene and then automatically selects the appropriate settings for the best results possible. Using this mode requires minimal effort and does not sacrifice image quality for simple operation.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).