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Canon IXUS 130

Mark Peters
PMA 2018 Report
Tuesday 9th, February 2010
Posted by: Mark Peters

PMA Show news - Canon unveils the latest model in its IXUS range - the new Canon IXUS 130. Sleek, smooth and sophisticated, this new IXUS model merges stand-out looks with advanced technology, delivering the iconic blend of style and imaging excellence the IXUS brand is famous for. The Canon IXUS 130 is also the slimmest IXUS model to date, measuring just 17.8mm at its thickest point. The Canon IXUS 130 includes the latest DIGIC 4 processing, which complements the exceptional design with high quality images that feature excellent colour, resolution and low noise. Like all IXUS models, the IXUS 130 camera is also incredibly easy to operate, making it simple for users to capture excellent pictures.

Canon IXUS 130

14.1 megapixel Canon IXUS 130 camera
The Canon IXUS 130 features a stunning exterior and is the latest evolution of the famous IXUS design. Beautiful curved edges are complemented by a range of stylish colours - silver, black, orange and pink - allowing users to pick the camera to suit both their taste and personality. A 14.1 Megapixel sensor offers incredible detail capture for large prints. HD video in 720p resolution provides the ability to shoot high quality movies, with integrated HDMI connectivity allowing users to share videos with friends and family via playback on HDMI-compatible devices, including HDTV displays. The Canon IXUS 130 offers the easy operation synonymous with the IXUS range. Users of the IXUS 130 will be able to tag their best images as favourites in playback, making pictures easy to locate in their collection. A bright, clear user interface also makes menu navigation effortless, helping to deliver the best images in the simplest way possible.

Canon IXUS 130 features a wide angle lens
Designed and manufactured to premium standards, the Canon IXUS 130 camera features genuine Canon 28mm wide-angle 4x zoom lenses - perfect for group photos and landscapes at the widest setting, and great for portraits or shooting distant subjects using the zoom. Canon’s renowned optical Image Stabilizer system also counters camera shake, helping to prevent image blur, particularly when shooting at full zoom or in low light conditions.

Canon IXUS 130

Canon Digital IXUS 130 equipped with 2.7" LCD
A high resolution 6.9cm (2.7”) PureColor II G LCD features a new tempered glass layer, providing improved visibility during shooting and playback. ‘Hints & Tips’ messages displayed in the user interface also offer step-by-step guidance around the camera menu, making it even easier for users to find the features they want to access.

Canon IXUS 130 digital camera shooting modes
Users are also offered a range of new and innovative shooting modes that make the Canon IXUS 130 as fun to use as it is stylish. Fish-eye Effect replicates the effect achieved using a fish-eye lens, while Miniature Effect dramatically transforms the shooting scene into a miniature landscape, making subjects appear of model scale. A Low Light mode also removes the difficulty of shooting in dark conditions, making it perfect for capturing the natural ambience when shooting in low light.

Canon IXUS 130 camera technologies
Smart Auto with Scene Detection Technology helps users take great photos by automatically detecting the shooting scene, giving users the freedom to simply concentrate on taking the picture. Detecting 22 different scenes for the IXUS 130, Smart Auto is able to determine a wide range of shooting conditions - such as Portrait, Landscape or Macro - before applying the optimum settings required to capture the perfect shot. i-Contrast analyses images to deliver perfect exposure, adding light and detail to dark sections of images while reducing blow out in brighter areas. Smart Flash Exposure intelligently adjusts the flash to suit both the subject and shooting conditions - in daylight, for example, Smart Flash Exposure will detect and eliminate face shadows caused by bright sunlight by engaging the flash. Motion Detection Technology combats blur by monitoring camera shake, brightness and subject movement, and automatically sets the shutter speed and ISO level to deliver blur-free results. Servo AF/AE technology, available with the IXUS 130, also tracks moving subjects, maintaining both focus and exposure right up until the moment the user takes the shot.

Canon IXUS 130

Canon IXUS 130 features Face detection technology
Face Detection Technology provides perfect people shots with the minimum of effort. Up to 35 faces can be identified at once, with the camera ensuring subjects are well exposed and in focus. Auto Red-Eye correction also detects and removes any red-eye immediately after a picture is taken. FaceSelf-Timer makes large group shots and self portraits simple by using Face Detection Technology to activate the shutter. Instead of the user setting a timer and rushing into position, FaceSelf-Timer cleverly monitors the scene and waits for an additional face to appear before taking the photo two seconds later. Multiple shots can also be taken to ensure the desired shot is captured, allowing users to get the picture they want every time.

Canon Digital IXUS 130 features a FaceSelf timer
Smart Shutter mode provides inventive ways to control the shutter using Face Detection Technology, enabling the user to trigger the shutter using a smile or a simple wink of an eye. Combined with FaceSelf-Timer, the Canon IXUS 130 provides an easy way for users to get the picture they want - even if there’s nobody else around to take it. Making it easier to browse through large numbers of images, a new Smart Shuffle playback mode selects and displays four suggested images based on the one currently being viewed. This allows users to see images captured in similar situations or with similar settings, providing a new way to review images stored.

Canon IXUS 130

Canon IXUS 130 supports SDXC memory cards
The Canon IXUS 130 digital camera features an integrated YouTube upload function in the supplied CameraWindow software application, providing the capacity to log-in and upload video directly from the camera to the Internet via a computer. The IXUS 130 is also compatible with new SDXC memory cards. Offering storage capacity of up to 2TB, SDXC memory allows users to shoot huge volumes of images without having to change cards. SDHC memory cards are also supported up to 32GB, providing instant compatibility with the vast number of memory cards already available.

Canon 130 includes a free membership of iMage Gateway
Owners of the new Canon IXUS 130 digital camera are entitled to free membership of Canon iMAGE Gateway, an online facility for sharing photos and video. Users can take advantage of up to 2GB of personal storage capacity, creating enough room for hundreds of high-quality images. Mobile browsing is also supported, making it easy for friends and family to view photos on the move.

Canon IXUS 130 accessories
A new optional, ultra-slim and lightweight waterproof case (WP-DC37) is available for the Canon IXUS 130, allowing users to protect their camera and shoot underwater to depths of up to 40m. The new slimline design is perfect for travelling, while a simplified button layout makes it quick and easy to access the camera’s features, whether at the beach or in the pool.

Canon IXUS 130

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).