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Nook eBook reader

Ilse Jurrien
PMA 2010 Report
Sunday 31st, January 2010
Posted by: Ilse Jurrien

Barnes and Noble announce the launch of nook, the Barnes & Noble eBook reader, which marries innovative technology and sleek minimalist design with access to the company’s digital store of over one million eBooks, newspapers and magazines. Nook android based eBook reader features many industry firsts as it is the first Android-based eBook reader and the first to offer a color touch screen for navigation along with a best-in-class e-Ink display for an immersive, enjoyable e-reading experience. Nook, the Barnes & Noble eBook reader, will be available end of November for just $259.00.

Nook eBook reader

Nook eBook reader by Barnes & Noble
For fast connectivity, nook is the first eBook reader to provide, at no additional costs to customers, both 3G wireless access on AT&T’s mobile broadband network and access to Wi-Fi for Barnes & Noble in-store browsing and enjoyment. And to help friends share their joy of reading, nook is the first eBook reader to offer digital lending for a wide selection of eBooks. The centerpiece of Barnes & Noble’s strategy to deliver any book, any time, anywhere, nook was created expressly with the reader in mind, with features and functionality to create an immersive, seamless and fun experience.

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Nook eBook reader

eBook reader content
“We asked our customers what they wanted in an eBook reader, and specifically designed nook to be the most full-featured, fun, stylish and easy-to-use eBook reader on the market,” said William J. Lynch, President of Barnes & Noble.com. “With our nationwide footprint, Barnes & Noble customers can see, touch and hold nook. Our 40,000 booksellers are ready to help customers discover how easy it is to download and read eBooks on nook, and what a pleasure it is to have access to their favorite eBooks, magazines and newspapers any time and anywhere.”

Nook eBook reader

Barnes & Noble eBook reader
nook’s sleek, minimalist design puts the focus on the content, not the technology, and the combination of color and touch make navigation intuitive and simple. Nook eBook reader feels great in hand and features a contoured, easy-to-hold back. About the size and weight of a paperback book, nook is thin, small and portable. Its best-in-class E-Ink Vizplex display is easy on the eyes with text as clear and crisp as a printed book. And with no glare or backlight and adjustable text size, you can read comfortably for hours without straining your eyes. The beautiful lower color touch screen of the Nook eBook reader offers an immersive experience, inviting you to virtually browse through brilliant cover art, flip through an expansive library, or search using a virtual keyboard. nook presents the controls, navigation and keyboard you need, only when you need them.

Nook eBook reader

Nook eBook reader expandable with MicroSD memory
The Nook E-reader from Barnes & Noble can hold up to 1,500 eBooks and other printed content, and the sky’s the limit for your digital library when you use nook’s expandable memory slot. A 16GB MicroSD card holds up to 17,500 eBooks. You can also easily transfer PDF-format documents from your computer to access and read business documents, legal contracts and travel information on your nook. And transfer your photos to create custom screensavers. With fast 3G wireless and Wi-Fi access, nook is the most-connected eBook reader. Browse and instantly download eBooks, magazines and newspapers simply and seamlessly.

eBook reader accessories
The Nook e-reader comes with a removable back cover you can personalize from a selection of four additional great colors. You can also choose from a range of accessories by renowned designers kate spade new york, Jack Spade, Jonathan Adler, Tahari and others. From classic and colorful portfolios to an innovative book light, Barnes & Noble will offer stylish and elegant eBook reader accessories designed exclusively for nook both in stores and online.

Nook eBook reader

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).