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3D Camcorder

Mark Peters
PMA 2018 Report
Sunday 31st, January 2010
Posted by: Mark Peters

Panasonic releases the world’s first professional full HD 3D camcorder in Fall 2010. The company will begin taking orders in April. Current 3D systems are large-scale setups in which two cameras are fitted to a rig in parallel, or vertically intersect across a half-mirror. Separate recorders are also required. In Panasonic’s new Full HD 3D camcorder, the lenses, camera head, and a dual Memory Card recorder are integrated into a single, lightweight body. The Panasonic camcorder also incorporates stereoscopic adjustment controls making it easier to use and operate.

3D Camcorder

Panasonic 3D camcorder with twin-lens system
The twin-lens system adopted in the camcorder’s optical section allows the convergence point to be adjusted. Functions for automatically correcting horizontal and vertical displacement are also provided. Conventional 3D camera systems require these adjustments to be made by means of a PC or an external video processor. This new Panasonic 3D camcorder, however, will automatically recalibrate without any need for external equipment, allowing immediate 3D image capture.

Record HD videos with the Panasonic 3D camcorder
The solid-state memory file-based recording system offers greater flexibility to produce Full HD 3D videos in more challenging shooting environments. The camcorder is lighter weight and smaller than current 3D rigs, while providing the flexibility of handheld-style shooting. Setup and transportation is simplified, making it ideal for sports, documentary and filmmaking projects.

3D Camcorder

Panasonic 3D HD camcorder incorporates a SSD
Right and left Full HD video streams of the twin-lens 3D camcorder can be recorded as files on SDHC/SD Memory Cards, ensuring higher reliability than on other tape, optical disc, HDD or other mechanical-based recording systems. This solid-state, no-moving-parts design will help significantly reduce maintenance costs, and the Panasonic 3D camcorder will be better able to perform in extreme environments and be more resistant to temperature extremes, shock, and vibration. And users will enjoy a fast, highly-productive file-based workflow, with instant, random access to recorded content; easy plug-in to both Mac and PC-based platforms; and longer recording capacity.

3D Camcorder

Panasonic 3D camcorder uses SDHC memory cards
Using a standardized, fully integrated design, the Full HD 3D camcorder will be offered at a much lower price than traditional 3D rigs. Transportation expenses for this handheld unit will be less and faster setup times reduce labor costs. Using standard, re-recordable SDHC/SD Memory Cards available already everywhere, media costs become almost insignificant. In addition to a camcorder, Panasonic also plans to offer a professional-quality 3D Full HD LCD monitor for field use as well as a professional HD digital AV mixer for live event production. Panasonic will offer professional production equipment to allow video professionals to efficiently create 3D content, so consumers can enjoy 3D video using Panasonic 3D home theater systems.

3D Camcorder

Panasonic 3D camcorder specifications
• Product Name: Twin-lens Full HD 3D camcorder (made-to-order)
• Suggested Retail Price for Main Unit: $21,000
• Available: Fall 2010 (made to order)
• Power Consumption: Under 19 W (main unit only)
• Weight: Under 3 kg (main unit only)
• Recording Media: SDHC/SD memory card

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).