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Olympus FE-47

Dennis Hissink
PMA 2018 Report
Saturday 30th, January 2010
Posted by: Dennis Hissink

Olympus introduces its new Olympus FE-47 digital camera in a kaleidoscopic range of colours. Perfect for quality hounds on a budget, the 14 Megapixel Olympus FE47 is jam packed with technology. But that doesn’t mean the camera is difficult to use: the Olympus FE-47 makes capturing great shots easy. For example, AF tracking keeps moving subjects in focus, while i-Auto mode automatically identifies five commonly-encountered types of scenes and adjusts settings accordingly. Advanced Face Detection Technology and the artistic Magic Filters are also on hand. With up to 5x wide optical zoom, panorama and distance shots are a cinch. An SD card slot means worries about space are a thing of the past.

Olympus FE-47

14 megapixel Olympus FE47 digital camera
Eye-popping in Double-Layered Crystal Shell Silver, Black, Blue, or Red the Olympus FE-47 is an exercise in point-and-shoot simplicity. Anything you cast your gaze on is caught in 14 Megapixel clarity with the 5x optical zoom (36-180mm). And since the camera runs on standard AA batteries, finding more power is never an issue. Functions such as i-Auto, AF tracking Advanced Face Detection Technology, and Digital Image Stabilisation ensure shooting freedom while four Magic Filters encourage creativity. Whether changing a picture’s atmosphere with Pop Art, Sketch, Pin Hole, and Fish Eye or simply snapping away, the Olympus FE-47 is a versatile alternative for any occasion.

Olympus FE-47 features AF tracking system and face detection
The Advanced Face Detection Technology on the Olympus FE-47 searches for faces in a composition and recognises them as the main subject. The camera then automatically puts them in focus and optimally adjusts exposure to create an image that’s sharp in the right places and ideally exposed. Advanced Face Detection Technology can detect up to 16 faces. Furthermore, an AF tracking system tracks the moving subject automatically and keeps it continually in focus for pictures that are optimally focused and exposed. The Olympus FE47 also memorises subject data even when the subject goes out of frame and resumes tracking when it reappears.

Olympus FE-47

Olympus FE-47 camera comes with [ib] software
The “intelligent-Auto” mode uses advanced automatic detection technology to allow the FE-47 camera to recognise the five most commonly used scenes automatically. The new Olympus digital camera enables the capture of perfect photos without any need for manual settings. Olympus also offers [ib] software, an integrated photo browsing and organising software. Using the software on a PC, images can be organised by person, by place or by event. The information tagged in each photo allows selected pictures to be viewed on a PC.

Olympus FE-47

Olympus FE47 incorporates Magic Filters
Enables special artistic effects to be created directly in the camera.
• Pop Art: Enhances colours, making them stronger and more vivid to create high-impact pictures that express the happy, light-hearted feeling of the pop art style.
• Fish-Eye: Reproduces the dramatic effect of a fish eye lens, lending a new perspective to the whole scene with a “round” effect.
• Sketch: Gives the impression that subjects have been sketched by an artist by transforming images into line drawings.
• Pin Hole: Reduces the peripheral brightness like an image seen through a pinhole. Added to this is a unique colour tone that results in a style that has an air of secrecy or portrays the feeling of being lost in another dimension or space.

Olympus FE-47

Olympus FE47 price & availability
The Olympus FE-47 follows an easy-to-use ‘one button, one function’ design principle, but if you still need help their convenient In-Camera Help Guide will lead you in the right direction. The new Olympus FE camera comes with the new [ib] software CD and will become available in March 2010.

Olympus FE-47

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).