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Lensbaby super wide lens

Mark Peters
PMA 2018 Report
Friday 6th, March 2009
Posted by: Mark Peters

Lensbaby announces a new 0.42x Super Wide Lens for use with their new line of selective focus lenses - The Composer, The Muse, The Control Freak and their companion Lensbaby Optic Swap System consisting of Double Glass, Single Glass, Plastic, and Pinhole/Zone plate interchangeable optics. The .42x Super Wide lens has optics that are optimized for use with Lensbaby lenses, eliminating the diffusion and reducing the vignetting that occur when industry standard wide angle conversion lenses are used with a Lensbaby lens. The Lensbaby 0.42x Super Wide Lens will retail for $79.95, and begins shipping by the end of March 2009.

Lensbaby super wide lens

Lensbaby 0.42x lens
Like the current line of Lensbaby accessory lenses (which includes a 1.6x telephoto, 0.6x wide angle, and +4 and +10 macro filters), the 0.42x Super Wide Lens simply screws onto the front of any Lensbaby lens via its standard 37mm screw thread. The 0.42x Super Wide Lens converts Lensbaby optics from a 50mm focal length to an ultra-wide 21mm focal length. It retails for $79.95.

Lensbaby super wide angle lens
Lensbaby President and Co-Founder, Craig Strong, stated, “Many Lensbaby users are shooting with cropped-sensor digital cameras, and are looking for a wider angle of view. With this new 0.42x Super Wide Lens, we are offering the widest angle-of-view yet for selective focus lenses in one of the lightest, most compact 0.42x conversion lenses available. The 0.42x Super Wide Lens can be used with any Lensbaby lens and optic combination. My favorite use of this accessory lens is to combine the 0.42x with the Lensbaby Pinhole/Zone Plate optic to provide expansive views and the widest pinhole and zone plate photography currently possible with an SLR camera.”

Lensbaby super wide lens

Lensbaby super wide lens vignetting
The Lensbaby Super Wide lens eliminates the diffusion that occurs when industry standard super wide angle conversion lenses are used with Lensbaby SLR lenses. Unlike industry standard super wide angle lenses, the Lensbaby 0.42x Super Wide Lens minimizes vignetting on crop sensor cameras. On full frame cameras, will vignette only when tilted, not when pointed straight ahead (most industry-standard 0.42x super wide angle accessory lenses vignette on full frame cameras with the Lensbaby pointed straight ahead). In contrast with the Lensbaby 0.6x wide angle lens, the Sweet Spot of focus shrinks in size with enhanced blurring and prismatic color shifts on the edges of the photo.

Lensbaby .42x lens specifications
• Converts Lensbaby SLR lens optics from a 50mm to a 21mm focal length
• Has inherent macro capability, allowing photographers to focus as close as 2.75” (7cm) from the front of the lens
• Compatible exclusively with all Lensbaby lenses using the Double Glass, Single Glass, Plastic, and Pinhole/Zone Plate optics as well as Lensbaby 3G, Lensbaby 2.0, and the Original Lensbaby
• Lighter, more compact, and featuring a wider angle of view than industry-standard 0.42x wide angle accessory lenses
• Measures 2” W x 1.75” H (5.1cm x 4.4cm)
• Weighs 2.4oz (68g) (50% less than typical .42x super wide angle conversion lenses)

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).