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AgfaPhoto Optima cameras

Dennis Hissink
PMA 2010 Report
Friday 6th, March 2009
Posted by: Dennis Hissink

AgfaPhoto kicks-off into 2009 with a new digital camera model range: under the name of Optima, AgfaPhoto presents digital cameras with an enhanced range of functions. The Optima 1438m is featuring a wide-angle lens, the Optima 1338mT a touchscreen display and the Optima 8328m comes with a PASM mode. The new AgfaPhoto Optima models are distributed in America through VistaQuest (Booth A271).

AgfaPhoto Optima cameras

AgfaPhoto Optima digital cameras
AgfaPhoto now offers Optima cameras in a slim-design housing with an enhanced range of functions. With this new range of models, AgfaPhoto is once again reviving a concept from its brand history. Just as it did in 1959 when the first camera with automatic programme selection and the name Optima was brought to the market.

AgfaPhoto Optima 1438m wide-angle camera
The AgfaPhoto Optima 1438m is equipped with a 32mm wide-angle lens. This means that the photographer can capture large areas in small interior spaces or on sightseeing tours. A selection of 23 scene modes permit the flexible adjustment to each situation. The Optima 1438m comes in an attractive metal housing and presents a ten-megapixel CCD sensor, a 4x optical zoom and a 3" display.

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AgfaPhoto Optima 1338mT touchscreen camera
The AgfaPhoto Optima 1338mT is equipped with a touchscreen display, adding a whole new level to meaning of ‘easy operation’. A gentle touch of the large 3" display is all it takes for the user to access the intuitive user interface. 24 scene modes such as Night shot or Sports offer Optimal settings for most sceneries. For fans of YouTube®, the AgfaPhoto Optima 1338mT has another special highlight: Any recorded video can immediately be saved in the YouTube format for a convenient upload to the portal. The Optima 1338mT has a ten-megapixel CCD sensor and a 3x optical zoom. The slim metal housing looks slick and emphasises the lifestyle character of this AgfaPhoto camera.

AgfaPhoto Optima cameras

AgfaPhoto Optima 8328m for ambitious photographers
The AgfaPhoto Optima 8328m is the right choice for ambitious photographers. Its PASM mode enables parameters such as aperture and shutter speed to be manually adjusted. Just like the Optima 1338mT, the camera additionally permits videos to be saved in YouTube format. An eight-megapixel CCD sensor, a 3x optical zoom and a 2.7" display round off the features of the Optima 8328m.

AgfaPhoto Optima cameras

AgfaPhoto Optima digital camera functions
The cameras in the AgfaPhoto Optima range feature automatic "Face detection" of up to eight faces. The "Smile detection" function ensures that the camera captures the shot just at the moment when the smile happens. The picture stabiliser reduces shaking on shutter release. All Optima cameras are equipped with a rechargeable Lithium-Ion battery, support the SDHC memory card format and can be used as a video camera.

AgfaPhoto Optima camera prices & availability
The AgfaPhoto Optima 1438m is available for $209.95, the Optima 1338mT for $199.95 dollars and the Optima 8328m for $139.95 (MSRP incl. VAT).

AgfaPhoto Optima cameras

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).