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JVC Hybrid Camera

Mark Peters
PMA 2018 Report
Thursday 5th, March 2009
Posted by: Mark Peters

JVC announced a new dual-use camera that shoots high definition video and high resolution digital still images. The new hybrid Everio GZ-X900, or Everio X, is a small, light, all-in-one camera that offers the powerful shooting combination of Full HD video and nine -megapixel still photos, plus creative shooting functions such as slow motion video and high speed “motor drive” still photography. Small enough to easily slip into a pocket or purse, Everio X Hybrid Camera weighs just 0.66 pounds (including the internal battery and a memory card) and measures 2.6 inches tall, 4.88 inches long and just 1.46 inches wide.

JVC Hybrid Camera

JVC Hybrid camera
The new JVC Everio X Hybrid Camera was designed for the consumer who wants to shoot high quality digital stills and HD video, but wants the convenience of a single camera. While most conventional video camcorders shoot digital stills and most digital still cameras shoot video, the secondary capabilities of these cameras don’t offer sufficient quality for many users. The JVC Everio Hybrid Camera solves that dilemma by providing high quality stills and top quality HD video.

JVC GZ-X900 camera design
The design of JVC Everio X Hybrid Camera is a distinct departure from other camcorders, including other Everio models. About the size of a chunky smart phone, Everio X is a slab-sided rectangle without the handgrip, protrusions or indentations found on most camcorders. The design allows plenty of flexibility in how the Hybrid Camera is held - from below, above, or whatever suits the situation and the user’s preference. There are top-mounted zoom and record buttons, and a second set next to the LCD screen for additional shooting flexibility. The camera is black with silver accents, with the right side featuring a textured carbon fiber-like finish to provide a secure grip and resist smudges.

9 Megapixel JVC digital camera
A 10.3-megapixel CMOS sensor is at the heart of the camera’s superior image quality. The high quality 9 megapixel digital still photos the camera shoots correlate directly to the un-interpolated performance of this 1/2.33-inch CMOS sensor. For the first time ever, it is also the source of 1920 x 1080/60i Full HD AVCHD format video. The JVC Hybrid camera records at a stunning 1000 TV lines of horizontal resolution - close to the theoretical maximum of 1920 x 1080 Full HD.

JVC Hybrid Camera

JVC Everio GZ-X900 image stabilization
JVC’s new proprietary optical image stabilization (OIS) technology applies camera shake compensation optically at the JVC Everio X lens entrance to ensure effectiveness throughout the zoom range and allow high quality shooting without a tripod. Everio X also uses a new Konica Minolta HD lens with a 5X optical zoom. Further contributing to the camera’s high image quality is JVC’s HD Gigabrid Premium image processing engine. In addition, face detection technology assures accurate focus and exposure, and HDMI V.1.3 with x.v.Color provides increased color accuracy when connected to HDTV displays.

Slow motion video recording
JVC Everio Slow motion video recording is a key Everio X feature. The camera’s high-speed recording function shoots ultra-slow motion video. Any one of three speeds - 120 frames per second (fps), 300fps and 600fps - can be selected; the faster the recording speed, the slower the playback motion. With this function, approximately four-second bursts of video are recorded that are then played back over a period of up to 24 seconds, a maximum of 20 times longer than normal speed.

Recording speed Image size Recording time Playback time
• 600fps 640 x 72 pixels Approx. 2.4 sec. Approx. 24 sec. (10x)
• 300fps 480 x 116 pixels Approx. 4 sec. Approx. 20 sec. (5x)
• 120fps 480 x 270 pixels Approx. 8sec. Approx. 16 sec. (2x)

JVC Hybrid Camera

JVC Everio X Hybrid Camera
In the still mode, Everio X camcorder offers high-speed shooting, similar to the motor drive function found in some mechanical still cameras. As many as six 9 megapixel photos can be shot at up to 15 images per second, a speed that surpasses what’s offered by typical nine-megapixel DSLR cameras. The JVC Everio X camcorder also allows shooting of 1920 x 1080/60i Full HD video and fully 5.3 megapixel stills at the same time - a unique advantage of this all-in-one camera. While recording video, photos can be shot at shutter speeds as fast as 1/4000 second without interrupting video recording.

One Touch Export function
With the worldwide explosion of interest in video sharing, Everio X offers easy solutions for distribution. A One Touch Export function provided by bundled software for Windows makes it easy to export videos into iTunes for playback on an iPod or iPhone. And the One Touch Upload function, when used with the included software for Windows, simplifies uploading videos to YouTube.

JVC Hybrid camera Everio GZ-X900 - Price & Availability
The DVD Creation function makes it easy to transfer video to a disc for archiving or sharing. Create a disc directly from the camera using the JVC Everio CU-VD50 burner/player or CU-VD3 burner SHARE STATION. Other direct storage solutions include third party external hard disk drives from LaCie and Seagate, and an external Blu-ray Disc Burner from LaCie. The JVC Everio GZ-X900 Hybrid camera will be available in June at a nationally advertised value of $999.95.

JVC Hybrid Camera

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).