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Pentax Optio E70L

Mark Peters
PMA 2010 Report
Monday 2nd, March 2009
Posted by: Mark Peters

The new Pentax Optio E70L makes life easy for newcomers to digital photography, but also well experienced photographers will enjoy the easy point-and-shoot device as secondary camera. The easy, intuitive handling and various scene modes on the Optio E70L are ideal for everyday-situations such as sports, party, kids, pets and landscape making this Pentax camera an ideal companion for hobby photographers and beginners. Advanced technical features as Face Recognition for up to 10 faces and smile detection enable every user to take high quality portraits. The digital shake reduction reduces camera shake for sharp, blur-free images.

Pentax Optio E70L

Pentax Optio E70L digital camera
The Pentax Optio E70L offers a great cost-performance ratio with its 10.1 megapixel CCD and a powerful 3x optical zoom (equals 32-96 mm in 35mm-format). Especially handy: The Pentax E70L digital camera can be used with two AA Alkaline or Lithium batteries which are obtainable everywhere.

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Pentax Optio E70L features
10.1-megapixel-CCD
3x optical zoom 32 96 mm / f 2.9-5.2
6 cm (2.4) TFT display, 112 Kdots
AUTO-mode and various scene modes
Video- and audio recording
11 megapixels Built-In Memory
ISO range 80 6.400
Face-Recognition AF & AE (max. 10 faces), smile detection
Compact, ergonomic body
Dimension: 93.5 (W) x 60.5 (H) x 26 (D) mm;
Weight: 175 g (loaded and ready)
Market launch: February 2009

Pentax Optio E70L

Pentax E70L price & availability
The Pentax Optio E70L is an ideal digital camera for newcomers to digital photography with numerous automatic modes and power supply with AA-Alkaline or Lithium batteries The new Pentax E70L will be available end of February 2009 in black.

Pentax Optio E70L review
As soon as we receive a Pentax Optio E70L test sample, we will publish a picture gallery with high resolution photos, followed by an extended Pentax E70L review.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).