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Pentax Optio E50

Ilse Jurrien
PMA 2018 Report
Sunday 3rd, February 2008
Posted by: Ilse Jurrien

Simple operation is the core of the Optio E50. With its compact dimensions and ergonomically formed body design it is the ideal “go anywhere” camera. The technical characteristics are ideal for snapshots. For “people shots” the camera automatically selects the best exposure settings and focusing and corrects for backlighting as soon as the subject is targeted with the help of the autofocus frame. In order to minimize blurring caused by camera shake the Pentax Optio E50 incorporates a digital "Shake Reduction" system that automatically increases sensitivity up to ISO 1600 so that faster shutter speeds can be used. With a resolution of 8.1 megapixels and a large 6 cm (2.4'') monitor the Pentax Optio E50 is thoroughly up-to-date.

Pentax Optio E50

Pentax Optio E50 - AA batteries
Two universally available AA batteries supply power for the camera. The improved energy efficiency of the Pentax Optio E50 is ensures your free and easy photography can continue on and on. The Pentax Optio E50 is an entry level camera with numerous auto functions for free and easy photo enjoyment. With a lot of flexibility through the use of universally available AA batteries

Pentax Optio E50 - Specifications
• 8.1 Megapixel CCD
• 3x zoom lens: 6.2 - 18.6 mm (37.5 - 112.5mm in 35mm film format)
• Max. aperture: f/ 2.8 - 5.2
• Large 6cm (2.4’’) TFT Monitor
• Full automatic operation and Picture Modes
• Video and sound recording
• 10 MB built-in memory
• Digital Shake Reduction
• Face Recognition AF&AE
• Compact, ergonomic body
• Dimensions: 96.5 (B) x 60 (H) x 22 (T) mm
• Weight: 165 g operational
• Available: Spring 2008

Pentax E50 modifications from Optio E40
• More attractive design
• Smaller and lighter
• Sensitivity from ISO 100 to ISO 1600
• Flash range: 0.15m to 6.0m (wide-angle); 0.4m to 3.2m (tele)
• Up to 250 exposures possible per set of batteries
• Interface: USB 2.0 (High Speed)

Other introduced Pentax digital cameras
• Pentax K20D
• Pentax K200D
• Pentax Optio S12
• Pentax Optio M50
• Pentax Optio E50
• Pentax lens range

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).