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Samsung NV40 digital camera

Ralf Jurrien
PMA 2008 Report
Thursday 31st, January 2008
Posted by: Ralf Jurrien

Samsung Cameras heats up the fire with the introduction of a brand new NV premium digital compact camera. Samsung Cameras, leaders in innovation and digital imaging, is building on the success of the groundbreaking NV Series with the launch of the compact NV40. Continuing the winning combination of innovative technology and user-friendly features, the Samsung NV40 also sports the stylish blue ring design which has become a trademark for Samsung quality and design. The new Samsung NV40 includes Samsung’s award-winning Smart Touch User Interface which has now been further enhanced for easy and convenient control - a gentle touch is all it takes to view your pictures, navigate menu items, or change the camera settings.

Samsung NV40

Samsung NV40 camera - Control
Samsung’s new NV40 model also includes improved processing technology which allows faster operation of functions within the cameras’ ultra-thin stylish body. Improved functions include dual image stabilization and improved noise reduction. Other features include faster Advanced Shake Reduction (ASR) to 0.7 seconds, advanced noise reduction which supports up to ISO 3200 and a local contrast control which enables the camera to compensate the brightness of a shadowed subject in backlit conditions.

Samsung NV40

Samsung NV40 digicam - Quality and Innovation
“Samsung Cameras award-winning NV Digital Camera range has set the benchmark for quality and innovation. With new, improved image quality and enhanced features the new Samsung NV40 takes the range to the next level. We are confident photographers of all levels will appreciate the addition of this stylish NV model.” said Robert King, Commercial Director, Samsung Cameras UK.

Samsung NV40

Samsung NV 40 digital camera - Price
The brand new Samsung NV 40 is a stylish 10 Megapixel compact camera featuring Samsung’s improved processing technology and features such as a 3 x optical zoom lens, Advanced Shake Reduction (ASR) and Red-Eye Fix to deliver optimum image quality to all photographers. The sleek Samsung NV40 also includes dual picture stabilization - by integrating both the optical picture and digital picture stabilization the user obtains vastly improved image quality and outstanding exposure without the blur. The NV40 boasts an intelligent 2.5-inch LCD screen which automatically detects environmental lighting and adjusts LCD brightness for optical image viewing. Whether you are inside or outside, the LCD automatically adjusts so there’s no need to reset the menu and change the LCD brightness. The Samsung NV4 is priced at £199 and will be available from leading high street and online retailers from February 2008. All Samsung cameras have a two year warranty included.

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PMA 2009 - The digital SLR camera market is booming. Compared to last year the DSLR camera sales increased with impressive numbers and it seems the digital SLR camera has become a mass consumer product. New entry level D-SLR cameras with 6 Megapixels surprisingly were welcomed very well by the amateur photographer and it seems that within this segment of the digital camera market the resolution range of 6 - 10 Megapixel fulfils the need of the amateur photographer. Without lenses the digital SLR camera would not be complete and it is for that reason we see a huge number of digital SLR lens introductions appear this year. There are multiple camera manufacturers offering their best own brand solution for its DSLR camera, but there are even more specialized lens manufacturers who offer an impressive number of lens solutions too. Keep your eye on the digital SLR lens section of this PMA 2009 report for the latest introductions!