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Energizer e2 Lithium batteries

Ralf Jurrien
PMA 2010 Report
Saturday 10th, March 2007
Posted by: Ralf Jurrien

Energizer e2 Lithium will be at PMA again this year illustrating its superiority as the longest-lasting AA and AAA batteries in high-tech devices. While the performance advantage is clearly evident in digital camera comparisons - 630 pictures with Energizer e2 Lithium vs. 90 with leading ordinary alkaline - there are many more devices that these batteries will provide the longest-lasting performance in including MP3 players, wireless headsets, LEGO Mindstorms NXT Robotics Tool kits, the Apple Mighty Mouse, handheld GPS systems and CD players. Many of these devices will be available to examine at the Digital Focus!, an event preceding the start of PMA.

Energizer e2 Lithium

Energizer e2 Lithium batteries
In addition to providing long-lasting performance, Energizer e2 Lithium batteries offer several other advantages. First, both the Energizer e2 Lithium AA and AAA are 33 percent lighter than their alkaline counterparts. The increased portability makes them ideal for travel and situations where every ounce counts. Second, Energizer e2 Lithium batteries perform well in extreme temperatures, allowing your device to work from the Arctic to the Sahara. Lastly, Energizer e2 Lithium batteries have a shelf life of up to 15 years versus 7 years with ordinary alkaline.

Energizer e2 Lithium - Rechargeable batteries
Energizer e2 Lithium batteries are just one product in Energizerís exciting performance brand portfolio. Energizerís performance portfolio also includes Energizer Rechargeable and Energizer e2 Titanium Technology batteries. Energizer Rechargeable, the global leader in branded NiMH sales and #1 rechargeable brand worldwide, currently offers NiMH in AA, AAA, C, D and 9-volt sizes and a widerange of chargers to create the right rechargeable system for each consumer. Most recently, Energizer was named CES Innovations 2007 Design and Engineering Award Honoree for two new rechargeable systems - the Energizer Easy Charger and the Energizer Dock & Go Charger.

Energizer e2 titanium technology batteries
To round out its performance portfolio, Energizer offers Energizer e2 Titanium Technology batteries. The titanium technology and advanced cell construction proves to be the best performing AAA alkaline battery for digital audio devices and best performing AA alkaline battery in CD Players, according to recent Energizer testing.

About Energizer
Energizer Holdings, Inc., headquartered in St. Louis, Missouri, is one of the world's largest manufacturers of primary batteries, battery-powered devices and flashlights. Energizer, a global leader in the dynamic business of providing portable power geared toward the new digital age, offers a full portfolio of products including, the Energizer MAX premium alkaline brand; Energizer e2 Lithium and Energizer e2 Titanium Technology performance brands; Nickel Metal Hydride (NiMH) Rechargeable batteries and chargers; and miniatures brand batteries. The Energizer product line also includes specialty batteries for hearing aids and medical devices, as well as for keyless remote entry systems, toys and other uses. Through its flashlight unit, Energizer brings innovation to this important household device. Energizer continues its role as a technology leader with the recent launch of Energizer Energi To Go, portable battery-driven power packs for cell phones.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).