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Fujifilm FinePix S700

Ralf Jurrien
PMA 2018 Report
Friday 9th, March 2007
Posted by: Ralf Jurrien

Advanced amateur photographers interested in an affordable, step-up digital camera will welcome the introduction of the seven-MegaPixel, long zoom, SLR-styled Fujifilm FinePix S700, announced by Fujifilm USA, Inc. Ideal for families seeking to kick it up a notch with a more advanced, compact SLR-style digital camera without losing operational simplicity, the Fujifilm FinePix S700 is feature-packed, yet affordable and easy to use. Additionally, its powerful 10x optical zoom will ensure that you capture great close-up action shots of your kids playing sports or candid shots of the family on vacation. The Fujifilm FinePix S700 will debut in March 2007 at a retail price of $249.95

Fujifilm FinePix S700

Fujifilm FinePix S700 - Features
Rounding out its powerful feature set is a seven-MegaPixel CCD, a 2.5” LCD plus electronic viewfinder (EVF) and ISO levels of up to ISO 1600 at full resolution. The FinePix S700 also utilizes Fujifilm’s unique and innovative technologies such as:
• Picture Stabilization mode: A selectable mode, Picture Stabilization uses the heightened sensitivity of the FinePix S700 and high-speed shutter settings to reduce blur caused by hand-shake or subject movement. It allows the camera to automatically choose the correct light sensitivity and optimal shutter speed to produce clear, blur-free images.
• i-Flash (Intelligent Flash): i-Flash (Intelligent Flash) detects subtle lighting differences within a scene and then varies the flash intensity accordingly. It also leverages the high sensitivity of the FinePix S700 to enable the camera to use less flash, resulting in an image that displays pleasing, natural tones without a “washed-out” effect. And with an automatic pop-up flash, it’s always ready when you need it.
• Dual Shot Mode: In this selectable mode, the FinePix S700 quickly shoots two images in rapid succession -- one with the flash and one without – and saves both. This convenient function lets the user perform a comparison at their convenience and select the most pleasing image.
• 14 Pre-programmed Scene Modes: The FinePix S700 features 14 pre-programmed scene modes that offer a one-touch setting for almost any situation, including: Portrait, Landscape, Sport, Night, Fireworks, Sunset, Snow, Beach, Museum, Party, Flower, Text.

Fujifilm FinePix S700 digital camera - xD-Picture Card
The Fujifilm FinePix also S700 features a versatile xD/SD Media Compatible Slot that accepts both xD-Picture Cards and SecureDigital (SD) media cards, providing photographers with greater flexibility and more storage options.

Fujifilm FinePix S700

About Fujifilm
Fujifilm brings continuous innovation and leading-edge products to a broad spectrum of industries including medical, life sciences, consumer electronic, chemical, graphic arts, information systems, photography and office products based on its vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company provides products and services that contribute to the advancement of culture, science, technology and industry, as well as to improved health and environmental protection. It is the global leader in digital minilabs; Computed Radiography systems; ink dyes, pigments and UV inks for inkjet printers and materials used in the production of flat panel displays. It was ranked number 18 for US patents granted in 2005, employs more than 75,000 people worldwide and in the year ended March 31, 2006, had global revenues of $22.8 billion.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).