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Lensbabies Creative Aperture Kit

Ralf Jurrien
PMA 2010 Report
Wednesday 7th, March 2007
Posted by: Ralf Jurrien

Lensbabies, LLC introduces its Lensbaby Creative Aperture Kit for use with the Lensbaby 3G and Lensbaby 2.0 Single Lens-Reflex lenses. Each Lensbaby Creative Aperture Kit contains one star shaped aperture disk, one heart shaped aperture disk, and five blank disks. Photographers can fashion the blank disks into their own custom shaped apertures using a shaped paper punch (which can be found in craft stores) or a sharp knife. These aperture disks are made of the same metalicized plastic and work the same way as the aperture disks that come with the Lensbaby 3G and Lensbaby 2.0. Photographers simply drop the disks into the front of their Lensbaby lens, where they are held in place by a magnetic field.

Creative Aperture Kit

Lensbaby Creative Aperture Disks
With the Lensbaby Creative Aperture Disks, points of light in out of focus areas of the photo take on the shape of the hole in the aperture disk. If the photographer uses the star shaped aperture disk, points of light behind the subject appear as glowing stars, giving photographers one more tool to be creative with their cameras. “These new aperture kits were designed with creative Lensbaby users in mind,” said Craig Strong, the inventor of the Lensbaby and Co-Founder of Lensbabies, LLC. “The attraction of Lensbaby lenses is that photographers can place a precise point of sharp focus anywhere in a picture’s composition. These new Lensbaby Creative Aperture Kits now let photographers easily enhance the appearance of their pictures’ out of focus areas.”

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Lensbaby 3G & Lensbaby 2.0 SLR lenses
The Lensbaby 3G and Lensbaby 2.0 SLR lenses are compatible with a range of popular SLR camera bodies from Canon, Nikon, Olympus / Panasonic, Pentax / Samsung, Sony / Minolta and Leica.

About Lensbabies
Lensbabies, LLC is a Portland, Oregon based manufacturer of award-winning selective focus SLR camera lenses. Lensbabies was launched in February 2004 by Craig Strong, a professional photographer and inventor of the patent pending Lensbaby selective focus SLR lens.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).