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Kodak EasyShare C653

Ilse Jurrien
PMA 2010 Report
Friday 2nd, March 2007
Posted by: Ilse Jurrien

Kodak introduces the Kodak EasyShare C653 that combines Kodak's hallmark ease-of-use, quality and value. The Kodak C653 digital compact camera provides users new to photography with tools to capture and share their memories. The Kodak EasyShare C653 is designed to give people the opportunity to get the best quality pictures beginning with their very first shot. The new EasyShare C653 camera is an all-purpose solution for users who seek compact design and exceptional value, 6.1 Megapixel resolution, 3x optical (36 - 108mm equivalent 35mm camera) and 5x digital zoom, large 2.4-inch LCD display, 30 fps VGA with audio capture, and a wealth of on-camera picture-enhancing features.

Kodak EasyShare C653

Kodak C653 camera - Optical zoom
6.1 Megapixels means you can make amazing quality prints up to 20x30 in. (50x76 cm). With Kodak Color Science the Kodak C653 captures bright, beautiful color. However you choose to print, at home, at retail, or online, trust Kodak for picture quality that’s truly exceptional and for memories that will last. The Kodak AF 3X Optical Aspheric Lens captures crisp details. 3X optical zoom (35 mm equivalent: 36–108 mm) gets you closer to your subjects without losing picture quality. 5X digital zoom enlarges your pictures even more.

Kodak EasyShare C653 compact camera - Scene and Video
Kodak made sure it had the one feature you’ve come to expect; simplicity. Because if your camera’s simple to use, you’ll love to take pictures. Get great shots time after time with 20 programmed scene modes, including auto, sport, portrait, snow, fireworks, backlight, and party. Have fun with three different color modes: color, black & white, and sepia. Capture life in motion with continuous VGA video (640 × 480 at 10 fps), featuring audio capture and playback. Video print options including 4, 9, or 16 up prints, plus view and share single frames. Capture more video while using less memory with MPEG-4 compression.

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Kodak EasyShare C653 digital camera - ISO and Panorama
The new Kodak EasyShare C653 has simple-to-use, simple-to-access features. So getting your best shot is as easy as point and shoot. Take a good look at your pictures, even in direct sunlight, on the large 2.4 in. (6.1 cm) indoor/outdoor color display. Get remarkable results thanks to on-camera features such as cropping, digital red-eye reduction, blurry picture alert, and undo-delete. Combine up to three shots together into one large picture with panorama stitch mode. Get brighter pictures when shooting under low light conditions with the high-ISO scene mode. Create the perfect composition for your picture by using the capture framing grid. Use the 2-shot self-timer when you want to be included in a picture. Convenience features such as on-camera help and auto picture rotation make picture taking simple.

EasyShare C653 photo camera accessories
• Kodak Alkaline AA Batteries or equivalent
• USB cable
• Wrist strap
• Kodak EasyShare Software
• Getting Started Guide
• Custom camera insert for optional Kodak EasyShare Camera and Printer Docks

About Eastman Kodak Company
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; creative professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).