Sony DCR-SR300 camcorder
PMA 2010 Report
The escalation of sharing user-created content on the Internet has generated demand for camcorders that offer simplified recording and virtually effortless video sharing. Sony US is responding to this demand with a new HDD model for its 2007 Handycam camcorder lineup: Sony DCR-SR300. Pre-orders for these products will begin tomorrow at sonystyle.com/Handycam as well as for sale in March at Sony Style retail stores and authorized dealers nationwide beginning in March 2007. “The long recording times of our hard disk drive camcorders are designed to capture life’s unscripted times, beyond school plays and music recitals,” said Linda Vuolo, director of marketing for camcorder products at Sony Electronics.
Sony SR300 camcorder - Steady Shot
“Because you never know where life will take you, using an camcorder that records to a hard drive means you have hours of recording capacity to capture those moments.” The Sony SR300 model is the pinnacle of the new hard disk Handycam camcorder line with a 40GB hard drive, advanced video and audio recording features, and priced around $1,000. This model features Sony’s Super SteadyShot optical image stabilization system, designed to deliver virtually blur-free results for both digital stills and video.
Sony DCR SR300 HDD camcorder - ClearVid CMOS Sensor
The Smooth Slow recording feature increases the record rate from 60 fields per second to 240 fps for three seconds, so you can capture fast movements like a golf swing. The three-second video is played back over 12 seconds for a better look at the action. Users can also record an audio track to narrate the content of the video. Dual-record mode also allows high-quality still photos to be shot while recording motion video at the same time. Sony’s ClearVid CMOS Sensor makes both the Smooth Slow recording and the dual-record mode possible.
Sony SR300 video camera - Megapixel and Dolby Digital
The Sony DCR-SR300 model can capture 4 Megapixel still images when the camcorder is recording video and a 6 Megapixel image when the unit in the still image mode. The Sony SR300 features high-quality audio with Dolby Digital 5.1 channel surround sound recording and an active interface shoe that can support an optional ECM-HW1 Bluetooth microphone for enhanced center channel sound. The HDD camcorder has 40GB hard drives, offering about 28 hours of video recording in long-play mode, more than 14 hours in standard mode and about nine hours of footage in high-quality mode.
Sony DCR-SR300 - Memory Stick Duo slot
Sony’s new HDD camcorders are capable of low-light video recording with the auto slow shutter functionality, providing a range of two-to-five-lux performance to guarantee brighter video in dim environments. The Sony SR300 has a Memory Stick Duo media slot to facilitate still image capture. There is also a full line of camcorder accessories available, including lights, lenses, microphones, InfoLithium batteries, chargers and cables.
Sony DCR-SR300 HDD video camera - Record and Protect
To protect hours of recorded video on the hard disk drive, Sony makes its hard drive camcorders with the HDD Smart Protection System to reduce the likelihood of data loss in the event the camera is dropped or mishandled. The 3G sensor detects a sudden acceleration, caused by a fall, and instantly lifts the writer heads from the hard drive, preventing damage from impact. If there is a drop or fall while the camcorder is recording, the camcorder is designed to buffer the video stream until the drive is stable and operational again before writing the stored data to disk. Sony’s HDD Handycam models also include physical shock absorbers to protect the hard disk drive.
Sony HDD camcorder - Handycam station and Software
All of the new HDD camcorders include a Handycam Station that can connect the camcorder to a personal computer, television set or a DVDirect DVD recorder with the supplied USB and AV cables. The Handycam Station features a One Touch Disc Burn button to automatically burn video to a DVD disc via a PC or without a PC when attached to a DVDirect recorder. In either case, the recorder can automatically detect the camcorder’s newest content and seamlessly burn the footage to a blank DVD, eliminating the need to cue the new recordings. The new Sony DCR-SR300 camcorder is also packaged with DVD authoring software to edit video once downloaded to a PC.
Sony HDD SR300 camcorder - Compatibility
Sony's new hard disk drive Handycam camcorders are compatible with the following PC operating systems: Microsoft Windows 2000 Professional, XP Home Edition, and XP Professional. Not all devices with a USB 2.0 connector will communicate with each other due to chipset variations. The viewable area of the LCD screen is measured diagonally.
Sony manufactures audio, video, communications and information technology products for the global consumer and professional markets. With its music, pictures, game and online businesses, Sony is uniquely positioned to be one of the World's Leading Consumer Brands. Sony recorded consolidated annual sales of EUR 54.96 billion (yen 7,475 billion) for the fiscal year ended March 31, 2006 and it employs approximately 158,500 people worldwide.